Staff Reporter –
Latin Quarters, a leading premium women’s western wear brand known for its in-vogue designs and premium quality, unveiled the new collection with Monami Ghosh – The Bling Queen at South City Mall in Kolkata. Welcoming the festive spirit, Latin Quarters hosted a soiree to showcase the exclusive party capsule, #PujoBlingbyLQ that seamlessly blends the aura of festive looks with contemporary styles.
This collection marked a significant milestone for the brand as it further solidified its presence in the Indian fashion market. Drawing inspiration from global trends, Latin Quarters interprets them uniquely in line with
Indian sensibilities. With an unwavering commitment to quality, the brand uses the best materials and classic colour palettes to curate an apparel line. With this collection, the brand aims to provide fashion that is made to ‘fit’ modern Indian women in flattering silhouettes made with quality fabrics.
The #PujoBlingbyLQ collection brings alive the vibrant hues seen during the Pujo season. The palette encompasses colours such as cobalt blue, apricot crush, digital lavender, sage leaf, mellow peach, and fresh mint. This collection embraced a variety of fashion trends, ranging from high-octane sequins to subversive-sexy bling dresses, dark romance aesthetics, and classic tailored gowns.
Speaking on the new collection, Saurabh Jhingan, Director & Co-Founder, Latin Quarters, said, “As we dive headfirst into the dazzling fervour of Pujo, we are proud to introduce a collection where glamour meets festivities. Our Pujo Bling Collection is a symphony of style, carefully curated to resonate with the spirit of celebration. We focused on stitching together styles that express joy and elegance whilst being a true reflection of the rich cultural tapestry that Durga Puja represents. Every piece in this collection has been crafted with meticulous attention to detail, while staying true to Latin Quarters’ core philosophy. We believe in providing latest trends with premium quality at a strategic price point, ensuring that every piece resonates with the customers, across India. We are thrilled to launch our Bling Edit with Monami Ghosh since Monami is the “BLING QUEEN” of Kolkata and Latin Quarters is known for its Bling range – it is truly a perfect match!”
On the launch of the collection, Monami Ghosh, a renowned Bengali Actor, shared, “I am excited to be a part of this launch and introduce the Pujo Bling collection to the LQ Tribe. This collection is a mix of well-crafted eclectic designs and fluid fabrics bringing out the perfect sheen the Pujo season asks for. The colours used are bright and vivid which is my favourite thing about the new range. Latin Quarters is truly bringing the bling out this season for all the fashionistas to make a style statement.”
Customers can explore exclusive offers on Pujo Bling Collection only on 3rd Floor, Latin Quarters Store, South City Mall. At a starting price of INR. 3,000 and is also available at Pantaloons, Shoppers Stop, Lifestyle, and online starting September 13, 2023. Latin Quarters is set to open four more stores in the city by the end of 2024 ensuring accessibility to fashion enthusiasts.