Staff Reporter –
Seeking medical help online was almost an alien concept in average Indian households when it comes to the pre-Covid era. It’s the deadliness of the pandemic worldwide and the consequent lockdown that created a revolution in the healthcare sector. As research claims, telemedicine was an underused and less-talked-about service till March 2020. But as Covid-19 took the entire world in its grips, telemedicine became the sole healthcare support to rely upon from the confinement of home.
E-clinics have thus become a trusted healthcare service in India in the post-Covid era. An August 2022 survey’s findings claim that about 22 percent of the respondents resorted to telemedicine for physical health problems while 38% used it for mental health issues. And not just about no-contact healthcare services anymore. E-clinics have proved to be a time-saving, cost-effective, and remote solution from the convenience and comfort of the patient’s preferred location, with trained and expert medical practitioners offering support in physical and mental health disorders.
This is exactly where Aastik Healthcare Limited, a brand-new healthcare service in Kolkata, comes into the picture. The company is all set to provide 24×7 healthcare facilities via e-clinics, offering treatment by a pool of eminent doctors and specialists in various medical fields. Formed in 2024 by seven promoters and designed to offer wholesome healthcare, Aastik Healthcare has divided its services into e-clinics and physical clinics as well as online and offline pharmacies. Speaking on behalf of the company, promoters in charge of the business management and day-to-day operations, Sourav Das and Sanjoy Shaw, said, “As of now, the online pharmacy has started, and a few physical pharmacies have also opened their doors in Kolkata. Preparations are in full swing for both the e-clinics, physical clinics, and the remaining physical pharmacies. The healthcare sector in India is poised for exponential growth, driven by increasing awareness, rising incomes, and a growing demand for quality healthcare services. Aastik Healthcare is strategically positioned to capitalise on this $372 billion industry, making it a lucrative opportunity for investors.”
In this era of technology-driven services, Aastik Healthcare is setting itself up as a one-stop solution for all possible medical needs. To achieve that, the company is leveraging the best of cutting-edge innovations to make healthcare an accessible, affordable, and efficient service. The e-medicine and e-doctor platforms are thus being designed to revolutionise the way patients connect with healthcare providers, ensuring seamless care at the click of a button. As put by the Gen Z expert and one of the promoters of the company, Bhumika Banerjee, “The young generation these days has a fast-paced, deadline-based life and is yet health conscious to the core. They are also the generation that believes everything is just a click away. Hence, our facilities, like the e-clinic and e-doctor platform, may turn out to be a preferred solution that would help them stay fit and healthy, both physically and mentally, while saving on both time and money.”
Looking to bridge the gap between traditional and digital healthcare, Aastik Healthcare is thus taking its first steps towards building an integrated ecosystem with a mission of pioneering the future of healthcare.